• What our clients say
    • “CRE enables us to tailor our music to suit our customer profile, as well as our sales trends, on a daily and seasonal basis. This helps us to provide the ideal shopping environment in which both our customers and staff are happy. CRE deals with many installations for JD Sports & Bank Fashion throughout the year - and always provides an excellent and efficient service, along with advice and ideas to continually improve the music offering.” Mike Shields, JD Sports Fashion Plc
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Leadership, innovation and quality in audio/video since 1985

CRE has an enviable pedigree in creating innovative audio/video solutions for retail and consumer industries.

Creative Retail Entertainment Ltd began in 1985 - originally as part of Chrysalis Group, a legendary media company - and emerged in 2004 from the Chrysalis as a butterfly, a fully formed independent business. The new business, CRE, was proud to take over and improve on Chrysalis’s outstanding pedigree.

The highly experienced management team remained the same, maintaining the company’s focus on the excellent service and great products which had been the cornerstone of the company’s success.

Specialists in audio/video solutions

Since its inception, CRE’s name has been synonymous with expertise and experience in providing high-quality audio-playback systems and solutions to the retail marketplace.

Leading the market

Always an innovator, CRE was the first company to supply a multiplay compact cassette system, offering uninterrupted music playback. Today, we lead the market in solid-state-based audio systems which are fully managed across the Internet, along with state-of-the-art interactive point-of-display systems - all backed by nationwide installation, service and support.

CRE has the pedigree and experience to be able to scale solutions to meet every retail environment, from simple audio playback through to fully integrated digital signage and plasma/LED/LCD video-wall installations.